Friday, January 11, 2013

Apple leads the Technology and Engineering Emmy 2013

Apple has always been a brave company, an innovator and a company that does things differently than the rest. This has earned more than a scare, but also earned him to become one of the most valuable and admired companies in the world.

One advantage that Apple is in this situation is that it's raining awards. Sometimes the prizes are awarded to any of its products and sometimes go directly into the hands of the company.

The ESC gives Apple the Technology and Engineering Emmy 2013

emmy apple Apple se lleva el Emmy de TecnologĂ­a e IngenierĂ­a 2013

Although Apple has not officially represented at CES 2013 (remember that a few years ago that Apple decided to stop attending such fairs), their products themselves have had great presence and even during the awards ceremony of the room Apple has been awarded with Technology & Engineering Emmy.

These awards are in force since 1984 and honor "development and innovation in broadcast technology and recognize companies, organizations and individuals for breakthroughs in technology that have a significant effect on television engineering."

Apple has been awarded for its ecosystem specifically real-time presentation of content on TV from mobile devices without using specialized hardware. That is, that the award was being delivered to Apple thanks to the great integration between iOS devices, the iTunes Store, the AppleTV and easy to play content purchased from the online store via any iOS device company Cupertino.

Definitely a well deserved prize for Apple and although they were not at the show, sure to be a new push for the company to continue working on the development of products that we know and other future. It would also be nice to see that this award helps Apple to continue to improve the quantity and quality of content offered through the iTunes Store.

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Track | Cult of Mac

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