Thursday, November 8, 2012

Eddy Cue, Apple Ex enters the board of Ferrari

eddy cue ferrari Eddy Cue, Ex Apple, entra en el consejo de dirección de Ferrari

It seems that movements between Apple executives continue. This time we have to talk about changes in the staffing of Apple, but the addition of a director of the Cupertino company in another large company, this Ferrari.

Eddy Cue, the current vice president of Internet software and services of Apple, has just joined the board of Ferrari. Cue is happy with his new appointment and has admitted he has admired the luxury car brand for a long time.

Eddy Cue, vice president of Internet software and services of Apple, enters the board of Ferrari

Will this addition any impact on Apple? For it is possible, as Ferrari was not among the list of manufacturers to integrate Siri thought in their cars, although the addition of Cue in the board of directors could play an important role for the Italian brand decides to venture into the Apple project , along with other manufacturers such as Chevrolet, BMW, Mercedes-Benz or Jaguar.

Of course all this is especualizaciones, but considering that after the departure of Scott Forstall of Apple, he will be responsible for Siri in Apple, would have enough sense to think that his new position would help his work at Apple.

Besides Siri, Cue will now also responsible for the new Apple maps and considering that some of the first accessories that appeared when the iPhone hit the market in 2007 were for the car, you might have a sense that the new Cue position, again, to somehow benefit Apple or at least both companies share certain synergies.

ferrari f12 Eddy Cue, Ex Apple, entra en el consejo de dirección de Ferrari

In April, President of Ferrario, Luca Di Montezemolo was with Tim Cook. Ferrari boss compared his company Apple and its conclusion is that both companies have a lot in common, since both have focused on its brand, exclusivity and attention to customers.

Furthermore, Montezemelo also compared with Steve Jobs. The two took over a faltering business and turned to their respective companies tremendously popular manufacturers.

Will this new post of Eddy Cue assume any benefit to Apple? Will we see more interest in the automotive business for Apple? Will it become our iPhone in a perfect device for the car? Time will give us the answers needed at the moment we can only say: Congratulations Eddy!

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